by Shawna Suckow, CSP | Feb 13, 2024 | Uncategorized
What is a Brand Mosaic? A Brand Mosaic is my new brainchild that’s at the top of my list for 2024 marketing trends. It makes the old one-and-done Brand Story look as outdated as a fax machine. Instead of dropping a single, polished tale, think of it as an endless...
by Shawna Suckow, CSP | Feb 7, 2024 | Uncategorized
It’s rare that a cold sales email gets my attention and convinces me to open it. It’s even rarer still that I read the whole thing and write back to the complete stranger. That’s exactly what I did after receiving this email. I told Alan that I am not a prospect for...
by Shawna Suckow, CSP | Nov 6, 2023 | Customers and Prospects, Sales
Welcome back, sales gurus! Today, I’m going to share some tips on how to get good at sales. Now, I’m specifically talking to those of you who sell high-ticket items, have long sales cycles, or are in an extremely competitive market. However, everyone else is more than...
by Shawna Suckow, CSP | Oct 30, 2023 | Uncategorized
Happy Spooky Season! If you haven’t caught on by now, one of my favorite topics to share is content marketing. Today, I’ll be answering the question, “How can content marketing help a business?” I’m going to share five awesome reasons why content marketing is...
by Shawna Suckow, CSP | Oct 23, 2023 | Artificial Intelligence, Marketing, Personal Branding, Sales
Hi there! It’s time for the next installment of, “What are the current marketing trends”! If you’re thinking to yourself, “Shawna, didn’t you already give us this information a few weeks ago?” And you would be correct. However, it was actually three months ago, so we...
Recent Comments