by Shawna Suckow, CSP | Sep 18, 2023 | Customers and Prospects, Marketing, Websites
Welcome back, small business-owning friends! Today, we are going to be diving into not just what makes a good small business website, but what key aspects make a small business website truly exceptional. I know, I know… You might be thinking, “Shawna, didn’t you...
by Shawna Suckow, CSP | Sep 4, 2023 | Artificial Intelligence, Social Media
If there’s one thing social media is, it’s always changing. I mean always. It seems like every week there’s a new platform or one of the big guns has changed its algorithm again and it’s time to learn something new. Staying up to date is vital, but how could anyone...
by Shawna Suckow, CSP | Aug 28, 2023 | Customers and Prospects, Marketing, Websites
In today’s World Wide Web era, your website plays matchmaker between your business and potential customers. It’s essentially your brand’s Tinder profile – swipe right material or a quick left-dismissal. Since today we’ve all got the attention span of a caffeinated...
by Shawna Suckow, CSP | Aug 21, 2023 | Branding, Marketing, SEO, Social Media
Hello! Welcome to 2023, where marketing your business doesn’t have to feel like a high-stakes poker game with your budget. Contrary to what the “experts” might imply, there’s a secret stash of creative ways to put your business in the spotlight...
by Shawna Suckow, CSP | Aug 14, 2023 | Marketing, Personal Branding
Welcome back, my lovelies! The public health emergency may have ended, but that doesn’t mean the effects of the pandemic are gone. Today, I’m going to be sharing how consumer behavior during the pandemic and what actions you can take to keep your business thriving...
by Shawna Suckow, CSP | Aug 7, 2023 | Marketing
Welcome back, friends! Today, we are diving into how to build trust in marketing. Our world has experienced political upheaval, economic turmoil, and the unprecedented impact of the COVID-19 pandemic. These events have given rise to deep-rooted distrust, making it an...
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