by Shawna Suckow, CSP | Oct 17, 2024 | Branding, Marketing, Personal Branding
Have you ever wondered about the origin of the peanut butter and jelly sandwich? No? Well, I suppose I’m the weirdo here then, but stick with me (yes, that pun was intended). No, this post is not about the origin of the PB&J, although it spreads its magic...
by Shawna Suckow, CSP | Jul 8, 2024 | Marketing, Personal Branding
(and why it matters more than ever in business) For many millennia, people would gather around a fire and listen to stories of their ancestors. Before reading became a thing, it was the only way to ensure knowledge was carried from generation to generation. Fast...
by Shawna Suckow, CSP | Oct 23, 2023 | Artificial Intelligence, Marketing, Personal Branding, Sales
Hi there! It’s time for the next installment of, “What are the current marketing trends”! If you’re thinking to yourself, “Shawna, didn’t you already give us this information a few weeks ago?” And you would be correct. However, it was actually three months ago, so we...
by Shawna Suckow, CSP | Oct 9, 2023 | Brand Mosaic, Content Marketing, Social Media
Hello, friends! Today, we are diving into how to use video marketing to grow your business. In case you missed it, the world recently endured a global pandemic and as a result, there have been significant changes in consumer behavior. Now more than ever, video...
by Shawna Suckow, CSP | Sep 11, 2023 | Brand Mosaic, Personal Branding
Welcome back! Today, we’re diving into one of my favorite topics – brand stories. But, more specifically, how to create a good brand story. I get it, diving into this creative process can feel daunting and overwhelming, but I have three pieces of wonderful...
by Shawna Suckow, CSP | Aug 14, 2023 | Marketing, Personal Branding
Welcome back, my lovelies! The public health emergency may have ended, but that doesn’t mean the effects of the pandemic are gone. Today, I’m going to be sharing how consumer behavior during the pandemic and what actions you can take to keep your business thriving...
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