Hire a Business Keynote Speaker who won’t be a snooze-fest!

Shawna customizes this session to your needs, whether your audience is primarily sales, marketing, or a combination of both, She’s not just a keynote speaker, she’s a huge consumer behavior nerd, so she’s always uncovering the solutions that are working RIGHT NOW. This is the craziest period of consumer behavior evolution in our lifetime. Everything is changing so rapidly – your audience needs to know what’s at play, and how they can adapt so they’re not wasting valuable resources.

This decade is going to continue to be incredibly transformative, but it absolutely can still be remarkable and roaring for your business…if you understand and adopt new strategies to meet customers where they’re at now. How can you rise above the noise? How will you shift your strategy, your tools, and your processes to meet the quickly evolving demands of this unpredictable marketplace? How will you position yourself for the ongoing transformations of the Roaring Twenties? Hire Shawna to be your next Marketing Keynote Speaker on Sales and Marketing

The world’s most well-known brands have spent decades and millions of dollars to create a consistent brand in the marketplace. The post-pandemic truth, however, is that customers and prospects no longer want to see brands that way. Distrust of organizations is at an all-time high, so to appeal to today’s evolving B2B and B2C customers, successful brands of all sizes understand a new truth: your image in the marketplace is now a composite of all the stories you tell about your employees, customers, and vendors. This is your new Brand Mosaic©.

Every employee, from the stockroom to the CEO, is now is part of the Brand Mosaic©: the humanized brand your prospects are seeking. Telling their stories, along with the stories of your vendors and customers, adds to the richness of your Brand Mosaic©, and creates an emotionally memorable brand story that builds a loyal following and helps you stand out amongst all the noise – most notably, the faceless noise of the biggest brands. Furthermore, embracing every individual’s personal story makes them feel part of a collective mission—something especially important to younger generations for job satisfaction. You’ll no longer be seen as an impersonal corporate brand screaming “BUY OUR STUFF;” rather, you’ll be a more memorable, likeable, trustworthy group of individuals on a collective mission to help your customers succeed. As your marketing keynote speaker, Shawna will share the blueprint to get you there.

This is the most unique closing keynote you’ve ever seen. Really! Instead of your attendees sitting passively listening, and then packing up to go home, let’s turn them into participants in the final session. It’s the antidote to business (and conferences) as usual.

The purpose of your conference is to facilitate networking, drive home a message, and inspire your audience to take action when they return home, yes? What better way to do that than through this highly engaging session that has them meeting new people, sharing their best conference takeaways, and committing to take specific actions when they get home?

Let’s open or close your conference with some good news, some great conversations, and some commitments to everyone’s future success both at work and at home. Sound good?

Hire Shawna Suckow and she will commit to be one of your best business keynote speakers ever: driving home your conference theme and discuss the highlights throughout their time there. She’ll then lead the audience in small-group discussions where they’re guaranteed to get new inspiration, share some of their own brilliance, brainstorm current challenges, have a few laughs, and walk away with new connections. They’ll also create action steps and accountability to put their best conference takeaways to work in the upcoming year.

She’ll then close the session with a self-assessment to ensure that not only their work–but also their life priorities–get the attention they deserve, too. It’s about ensuring that every day throughout the next year is the best it can be under each person’s unique own circumstances – whatever they may be. Put your conference investment to work for a measurable, lasting impact – book Shawna for this powerful closing session like no other. Your attendees will leave energized and telling everyone about the amazing conference experience you created.

Only 3% of buyers are ready to buy at any given time, yet companies spend a huge amount of their marketing budgets to get the attention of so few. For many buyers today, it’s too late to convert them at that point, because of the growing trust crisis in the world. More than ever, today’s prospects need to be cultivated better over time, so that when they are ready to buy, they think of YOUR company because they already feel a sense of trust, loyalty and engagement. Otherwise, you’re just a commodity vulnerable to lower-priced competitors.

So how do you stand out, build trust, and become more memorable? There’s never been a time where our culture has been more saturated with marketing messages from every angle, every minute of the day. Translation: there’s never been a more challenging time to get buyer attention.

As consumers, we’ve all grown savvier about blocking and ignoring what we deem to be irrelevant messaging, and grown intolerant with interruption marketing. We don’t answer the phone or respond to emails anymore – what’s a company to do? How can you break through this cluttered marketing landscape to get the attention of your desired audience?

How can you break through this cluttered marketing landscape to get the attention of your desired audience? How can you become top of mind when they’re ready to buy, and build such a strong relationship that they don’t price shop? Join Shawna in this eye-opening session that will leave you will fresh ideas to address your marketing challenges.

We have a crisis of trust like never before in North America. This presents a dual challenge in sales: distrust of organizations is at an all-time high, and as a result, traditional sales tactics no longer works the way they used to. To appeal to today’s evolving B2B and B2C prospects, successful sales professionals must understand a new truth: features and benefits don’t open doors for you like they used to.

Evoking an emotional connection with your prospects is what gets their attention today, while other methods simply get you ignored. Once you get their attention, you have a (smaller than ever) window of opportunity to build trust. Your challenge is to humanize yourself and your company immediately, and that’s not easy to do when your target audience is more skeptical than ever.

This is where your unique Personal Brand Mosaic© can help you succeed. Leveraging it is the strategy to easier customer acquisition and fierce loyalty. You’ll no longer have to fight an uphill battle to break through all the noise in your prospects’ world.